Why should we study foreign cultures


Discussion Question

Why should we study foreign cultures if we do not plan to engage in international or export marketing? Bring some cultural differences between your home country and some other country of your choice, and explain why you are comparing these two counties cultural differences.

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Marketing Management: Why should we study foreign cultures
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