Why is strategy or strategic management important


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Your reflective essay needs to demonstrate an active engagement with both theory and your personal experience and it must demonstrate how exposure to the strategic management theory has (or has not) changed the way you think/act and what, if any plans you have to build on this in the future.

Introduction

- How good you think the theories are?

[You have to be able to draw connections between your personal experience and the strategic management discipline and how well you are able to connect the strategic management discipline to other disciplines that you have studied in your university career]

Core content

- What have you learned or gained? e.g. better understanding of business world?

- Why is strategy or strategic management important?

- How strategic management theories can actually be useful in the real world?

- How it has changed you or your thinking - gain new knowledge in several areas, better understanding in the business world (example: read reports on business issues, the economic problems faced by European countries may cause a domino effect to other countries. This can relate back to PESTLE, by scanning the environment, we can analyze threat and opportunities.

- Talk about sustainable competitive advantage, value

- What real world companies are doing, cost leadership strategy, analyzer strategy, etc..

entrepreneur what ideas are applicable in the real world?
more confident and curious and continue to learn and read up more on strategic management. peak my curiousity in strategic management.

connection to other subjects: Entrepreneurial Process - feasibility analysis, Leading For Change - leadership

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Strategic Management: Why is strategy or strategic management important
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