What unanticipated situational factors might intervene


Assignment: Fundamentals Of Marketing

Check the attach for more info. and only do 'STEP 4'

• Step4: Purchasedecision

o Which attitudes of others might intervene between the consumer's intended purchase and their purchase decision?

o What unanticipated situational factors might intervene between the consumer's intended purchase and their purchase decision?

o Recommendation; What changes do you recommend to more-effectively direct consumers to your Brand + Sub-brand?

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

Attachment:- Assignment-Presentationon-CDMP-Description-Template.rar

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Marketing Management: What unanticipated situational factors might intervene
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