Review chapter Assessing the Company Itself
Conduct a SWOT Analysis
Select an organization and describe its history, products, and major competitors in a paragraph or two. Develop a SWOT analysis detailing the strengths, weaknesses, opportunities, and threats that may affect the organization..
Instructions
Locate a competing organization in your local market (or region) to help develop your SWOT analysis. You can find this information on the website for the US Chamber of Commerce. Your SWOT analysis must address the Questions to Ask on Rob Berman's blog.
LOCATION: FLORIDA, USA
REFERENCES
Article
Berman, R. (2010, September 21). Some questions to ask during a SWOT analysis [Blog post]. located at
https://www.rob-berman.com/questions-to-ask-during-swot-analysis/
(This article provides guidance, steps, and recommendations for completing a SWOT analysis.)
Web Pages
• U.S. Chamber of Commerce. (2012). Chamber directory search page. Retrieved from https://www.uschamber.com/chamber/directory