Read the article are you managing change or leading it


Read the article, "Are You Managing Change Or Leading It?" Based on the information in the article, the author explains that change is inevitable. Which of the four things suggested to create a culture that is compatible with change do you believe is the most important and why? The author explained the importance of having a vision. How have your past leaders shared their vision for change with you? What could they have done differently to be more proactive to change? Respond to at least two of your classmates' posts.

Your initial post should be at least 200 words in length. Support your claims with examples from required material(s) and/or other scholarly resources, and properly cite any references.

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Marketing Management: Read the article are you managing change or leading it
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