Question 1:
a) The tourist product can be distinguished into four inherent features and three created features. Describe and illustrate each of these elements.
b) Describe the reasons why destinations frequently diversify their products.
Question 2:
a) Describe and illustrate the four phases of the life-cycle concept.
b) Illustrate the internal and external affects that can prejudice a destination’s sustainability objectives.
Question 3: Illustrate ten elements where the performance of the tour operator can be monitored.
Question 4:
a) Explain some practical examples of leakage reduction in the economy of a destination without handicapping the product and the marketing mix.
b) Differing rates of inflation cause changes in exchange rates and compensating price adjustments are required to maintain the status quo. Explain some illustrations of economic strategies which as well influence exchange rates.
Question 5: In tourism people buy something unseen, frequently far away, paid for in advance and consumed in a foreign environment. Such circumstances need certain kinds of consumer protection and that the travel trade is regulated accordingly. Describe.
Question 6: Give examples and describe the principles of sound planning regulation for each of the given:
a) The national level
b) The regional level
c) The local level
Question 7: Describe how successful tourism can be accomplished by both the public and the private sector for each of the following:
a) Marketing
b) Finance
c) Operations
d) Human resources
Question 8: Describe the factors which affect a destination’s accommodation facilities.