How will you apply the ideas in the article to your project


Assignment: Comparison of Pricing Strategies

Read the following article:

o Baye, M. R., Gatti, J., Rupert J., Kattuman, P., & Morgan, J. (2007). A dashboard for online pricing, California Management Review, 50(1), 202-216. (AN 27337872).

Write an article review, approx 1-2 pages in length, using it and two other scholarly sources, answering the following questions:

o What are the main ideas of the article?

o Based on your own knowledge, experience, and readings, do you agree or disagree with the ideas in the article? Explain.

o How will you apply the ideas in this article to your course project?

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

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Marketing Management: How will you apply the ideas in the article to your project
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