How to measure target market

Question

Assignment:

Use of concepts and material from the entire semester to:

1. describe and discuss your product
2. and why and how you are going to bring your product to market covering

Some suggested items you can discuss and use:

Demand for your product — what and how to measure target market

1. Your customer demographics
2. Tastes or preferences of customer demographic — are you filling a gap or
3. challenging an existing product
4. Normal or inferior product — response to micro, macro conditions
5. Global and/or domestic target market
6. Current available substitutes
7. Any complements to your product — impact on your product
8. Expectations of future changes — global, jobs, market environment

Supply of your product — all stages

1. Financing — traditional, crowd financing
2. Company organization — corporation, LLC
3. Government protection - patents, copyrights, licenses
4. Production - resource costs and availability- supply chain - labor,
5. physical capital, natural resources
6. Transportation - mode(s), impact of fuel
7. Distribution - channels, new or existing, brick or mortar, internet
8. Testing - quality control, government regulation - compliance costs,
9. specific to small businesses and your product
10. Marketing - how, where, importance
11. Taxes - payroll, excise, corporate income tax
12. Market environment - ease of entry, competitive strategies, competitor's responses

The project should he 250 words in total (NOT including references or attachments)

And edited for spelling and grammar