Assignment
This is a one page case note:
1. Why did investors bid up Netflix's shares so dramatically in early 2011?
2. How did Netflix's cost structure change as the company moved from movies on disk-through-the-mail to streaming?
3. What were the strategic uncertainties facing Netflix as they experimented with streaming video?
4. Customers had a bad reaction to the announcement of monthly fees for streaming video; compared to previous prices for movies on disk, (which are necessarily constrained by the time to mail back and get new disks) the price seems fair - why was there a backlash?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.
Attachment:- Case-new.rar