Discuss the following within a 2 to 3 page:
Disintermediation is the elimination of intermediaries from a marketing channel. Research more on the concept of disintermediation:
1. How can disintermediation be a benefit to businesses and consumers both?
2. Identify an example of a business which has implemented the process of disintermediation in the past.
3. Explain why disintermediation has become more common in recent years.