Discuss the nature of marketing in a socialist economy


Question: 1. Discuss the nature of marketing in a socialist economy. Would the functions that must be provided and the development of wholesaling and retailing systems be any different than in a market-directed economy?

2. Discuss how the micro-macro dilemma relates to each of the following products: air bags in cars, nuclear power, bank credit cards, and pesticides that improve farm production.

3. Describe a recent purchase you made and indicate why that particular product was available at a store and, in particular, at the store where you bought it.

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Marketing Management: Discuss the nature of marketing in a socialist economy
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