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Discuss how brand managers integrate social media

Discussion: Integrated Marketing Communications & Social Media Marketing

Discuss how brand managers integrate social media into their communications strategies, and provide an example of a social media ad that is integrated with other media, such as print, radio, or TV.

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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