Describe the firm-brand current marketing strategy


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Strategies of Uber company

a. Internal Environment : Describe the firm's/brand's current marketing strategy with regard to its target market, positioning, advertising and marketing mix in detail. Identify the firm's/brand's relative strengths and weaknesses. How successful is the firm/brand currently? What marketing factors have accounted for its success? If the firm/brand has not been successful, why not?

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Marketing Management: Describe the firm-brand current marketing strategy
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