Assignment:
You have to write a 8 to 10 page paper. Double-spaced, 12 point font, Times New Roman, APA style.
Works cited/reference page required, in-text citations. 4 to 8 sources (including the book)
Guidelines:
1. Each student will select a Fortune 500 Company
2. Each student will present the following topics to the class
a. Company History
b. Company Ethics and Social Responsibility
c. Leadership
d. Global Competition
e. Marketing Strategy of the Organization
f. Promotion Techniques
g. Products and Services
h. Profitability of the Company
i. The Future of the Company