Basic principles of visual perception


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Imagine you are working as a cognitive psychologist who specializes in visual perception. In this role, you are assigned to create a short presentation that will help a target audience in a professional setting (for instance, teachers, marketing professionals, driving instructors, pilots, etc.) understand the basic principles of visual perception and why they are important for everyday life and their profession. You should create a five-minute presentation that meets the previously mentioned goals. Be sure to identify at least two different theories from your reading that support your presentation. Discuss the theories in terms of how they can help people understand strengths and weaknesses in visual processing and how the theories might help us overcome weaknesses.

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