Explain the core concepts marketing

Explain the core concepts marketing in brief?




Requirements, wants and demands are the core concepts of marketing. Such are fundamentally inter related to one other that means requirements which could be individualistic, social or physical occur due to a state of deprivation and have to be fulfilled for the basic human survival. Some human requirements shaped by cultural and individual experiences and life-styles take the form of wants. Eventually demands are such sets of wants that are backed through the power to purchase and could be associated to many requirements & wants. The other related concepts of marketing might comprise the Marketplace with exchange and the real transaction as its base.

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