Define e-mail marketing
What do you understand by the term ‘e-mail marketing’? Write down the kinds of email marketing?
Expert
Email marketing is directly marketing through employing electronic mail as the communication medium for commercial marketing or advertising to a group of people at a time. This internet marketing policy usually works through employing emails to send ads, solicit sales or request business or donations and any other type of email communication which is meant to built customer interest, loyalty and increasing the present customer base. It essentially aims at promoting ‘repeat businesses’.
4.Explain an ideal planning period depending upon commitment principle.
What is the procedure to assess the effectiveness of marketing initiatives undertaken through the marketing manager?
What is the basic difference between the promotional mix and marketing mix?
List out the different sorts of internet marketing?
What do you mean by the term Comparative advertisements? Illustrate in brief?
Explain why logistics management is significant for the organization?
What do you mean by the term institutional advertising? Explain briefly?
What do you mean by the term online marketing? Illustrate briefly with suitable example?
Write a short note on the advantages of the direct marketing?
What are the various factors to be taken into account before deciding on setting up the channel?
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