Core Concept of the strategic alliances
Define the Core Concept of the strategic alliances.
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Core Concept:
Strategic alliances are collaborative business where two or more company’s link forces to get equally advantageous strategic results.
Strategic alliances go beyond ordinary company-to-company dealings but full joint venture or fall short of merger partnership with full ownership ties. Some strategic alliances do engage preparations whereby one or more allies have alternative ownership in certain of the other alliance members.
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