Overall effects of benefits of a strategy of diversifying
What are the overall effects of benefits of a strategy of diversifying?
Expert
The overall effects of benefits is potent:
A strategy of diversifying into related industries and then competing internationally in each of these industries thus has huge potential for being a champion in the market-place because of the long-term growth opportunities. A strategy of multi-national diversification holds more competitive benefit potential than any other diversification strategy.
KEY CONCEPT:
A strategy of multi-national diversification has additional built-in potential for competitive benefit than any other diversification strategy.
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