--%>
Assignment Help - homework help

Marketing audit for goods and service industry

Marketing audit for goods and service industry: This basic concept of marketing audit applies to both material goods and service industry. The marketing audit is a powerful tool with banking industry throughout world. Banking world today is much more dependent on banking industry. The marketing audit of banking industry will evaluate the efficiency of all the marketing activities. It will judge how management has incorporated front line staff and how well staff is performing with the marketing policies of bank. One of the important aspects of marketing audit is that it has to directly evaluate the efficiency of the present marketing actions based on the present clients only. In short it can be said that the value of marketing audit cannot be overlooked by any organization. It not only acts a safety measure but also bring transparency within organization. Stakeholders and investors also get a confidence and reason to invest in the organization if its marketing audit is strong.

   Related Questions in Auditing

  • Q : Explain the term vouching Briefly

    Briefly explain the term vouching ?

    		•
  • Q : Auditing i juz need answer of question

    i juz need answer of question 13 14 15 16... m uploading assignment having 16 questions i have done until 12... m gona upload solution as well

    		•
  • Q : Portfolio manager uses a T-bond futures

    1. A portfolio manager uses a T-bond futures contract to hedge a bond portfolio over the next 4 months. The portfolio is worth $75 million and will have duration of 5 years in four months. The futures price is 118 and each contract is for $200,000. There are three bon

    		•
  • Q : Calculate the internal control audit

    Tell me that how we can calculate the internal control audit?

    		•
  • Q : Audit report A signed letter from the

      A signed letter from the auditor of a company, included in the annual report, that state whether or not the finan- cial statements fairly present the results of operations and the financial position of the company. An annual audit is required by the Exchange and Securities Commissi

    		•
  • Q : Whats come after audit What to do after

    What to do after the audit?

    		•
  • Q : Audit committee A subgroup of the board

      A subgroup of the board of directors composed of directors who are independent of an organization and not employed by organization. The committee acts on behalf of the full board and all stockholders to check on management actions and it has responsibility for the soundness of the

    		•
  • Q : What are Financial Audits Financial

    Financial Audits: It is a financial audit and is the critical analysis of the business's financial records and documentations. This can be completed at any level, from local to governmental. The financial profile or financial audit of the company will

    		•
  • Q : What are Internal Controls Internal

    Internal Controls: Internal control includes the plan of organization and all of the coordinate techniques adopted within a business to defend its assets, ensure the accuracy and consistency of its accounting data, encourage operational efficiency, an

    		•
  • Q : Introduction of the term Internal Audit

    Give a brief introduction of the term Internal Audit and also write down the Role of Internal Audit?

    		•