Advantages and Disadvantage of Naïve Method
What are the advantages and disadvantage of naive method?
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Advantages of Naïve Method:
a) This is easy method.
b) This is less expensive
c) This is appropriate small firms
Disadvantage of Naïve Method:
a) This is not a scientific method. And
b) This is not all the time reliable.
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Help to achive the other objectives of the firm like industry leadership,expansion implementation of policies
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