Why do you consistently select a product


Business Marketing Discussion Questions

Question 1: Post a response to the following on the discussion board.

Think about the organized labor unions that are around today. Think about who is in them, why they were originally created, and what role they play in business today. Post your response to the following on the discussion board. If appropriate, include personal experience in your response.

• Do you think organized labor has seen its day? In other words, organized labor was created for very real and important reasons and has served the American worker well in many different areas. Are these issues still valid today? Which ones? Why or why not?
Question 2: Post a response to the following on the discussion board.

Look in your kitchen and select a specific product that you have consistently purchased (a certain kind of coffee, ice cream, chicken, packaged pasta, or something similar). Identify the product and post your response to the following on the discussion board, specifically identifying elements of what we know about typical consumer behavior. If appropriate, include personal experience in your response.

• Why do you consistently select this product?
• How does promotion factor into your consistent selection of this product?
• How does price factor into your consistent selection of this product?
• What other characteristics of the product influence your consistent selection of this product as compared with its competition?
• How does the point of sale influence your selection of this product?

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