Which communication channels did each company use which

Question

Write a 1,750- to 2,100-word paper in which you compare the effectiveness of each company's marketing communication channels and tools to achieve desired branding and positioning.

JEEP & AT&T

Which communication channels did each company use?

Which communication tools did they use in each channel?

How was it effective or ineffective for each company?

How did you assess the effectiveness?

Answer 1

Prepare a paper in around 1750 to 2100 word paper in which you have to compare the efficiency of each company's marketing communication channels and tools to accomplish desired branding and positioning. Q1. Name the communication channels which did each company make use of? Q2. Name the communication tools which did they make use of in each channel? Q3. Illustrate how was it efficient or ineffective for each and every company? Q4. Explain how did you evaluate the efficiency?