What value drivers is whole foods using to other


1. What value drivers is Whole Foods using to other competitors now selling organic foods? (Looking back at Exhibit 6.9 may be useful.)

2. Given the discussion in the Chapter Case about Whole Foods trimming its cost structure, does the firm risk being "stuck in the middle"? Why or why not?

3. What other methods could Whole Foods use to successfully drive its business strategy?

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