Homework: Social Marketing & Social Inequalities
Length: 7 pages.
I. Select one example of a social marketing strategy used to create awareness about this inequality in the United States.
II. Select one example of a social marketing strategy used to create awareness about this inequality in two countries outside the United States and its territories (Puerto Rico, etc.).
III. Compare and contrast the social marketing strategy that addresses that social inequality in the U.S. to the social marketing strategy that addresses this social inequality in the other countries and include the following in your assessment:
i. Provide a detailed summary of each social marketing strategy identified. Use scholarly research to support your discussion.
ii. What specific social marketing tools were used?
iii. How effective have the social marketing tools used been in reducing the social inequality in the US? Use scholarly research to support your discussion.
iv. How effective have the social marketing tools used been in reducing the social inequality in the other countries? Use scholarly research to support your discussion.
v. What are some of the limitations of the social marketing strategies in the US vs. the other countries in addressing the social inequality? Use scholarly research to support your discussion.
IV. Propose three changes to current social marketing strategies and suggest two new social marketing strategies aimed at reducing this social inequality.
V. Justify the changes and new social marketing strategies you proposed by providing a detailed reason for each change or new strategy.
Format your homework according to the following formatting requirements:
i) The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
ii) The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.
iii) Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.