What is the representativeness heuristic


Social Psychology Assignment

Read Chapter 4


Read Iyengar, S. S., Wells, R. E., & Schwartz, B. (2006). Doing better but feeling worse: Looking for the "best" job undermines satisfaction. Psychological Science, 17(2), 143-150

In your paper, address the following questions based on your reading:

1. In your own words, what are the researchers expecting to find about maximizers and satisficers in this study? Did they find support for their hypotheses?

2. How would you assess this study, as far as external validity?

3. At this point you know whether you're a maximizer or satisficer. Do you think that your experience in being either matches up with how you approach decisions, according to the described research? Do you think that someone who has this personality trait tends to act like this across all areas of his or her life, or can they maximize in some ways, and satisfy in others?

4. Based on this research, would you encourage someone to think more like a maximizer or satisficerin his or her job search?

5. How do consensus, consistency and distinctiveness help us decide the causes of someone's actions?

6. Why does priming work?

7. What is framing and does it differ from contrast? How does contrast make a poor choice seem better?

8. What is the representativeness heuristic?

9. What is the availability heuristic and how does it relate to priming?

10. How are halo effects and false consensus examples of "Attitude heuristics"?

11. What is the Fundamental Attribution Error? What effect do you have to add to get the actor-observer bias?

12. What is the Self-Serving Bias?

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

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