Case Study Assignment
Length: 5-6 pages.
Each student is to choose a company to profile (no duplication). Do NOT ch
FANG company (Facebook, Amazon, Netflix, Google) or Apple.
Your paper should address the following:
1) Brief history of company.
2) What is the company's mission statement?
3) What is the company's strategy?
a. What is the company's main business lines?
b. What geographic regions/countries does it operate in?
4) Who are the company's main competitors?
5) Perform a SWOT analysis of the company.
6) What advice would you give the company? Consider the triple botton financial, social responsibility, environmental.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.