Solved: What are the frequency guidelines for pop-up ads, Marketing Management

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What are the frequency guidelines for pop-up ads

Assignments:

1) Find another example of a "DoubleClick" ad for Professor to use next semester.
an article about DoubleClick that may help

2) Go to the IAB web site. What are the frequency guidelines for pop-up ads?

3) According to the nicely written article by Selena Blue, what are the four common you should not make when rolling out with a banner ad

strategy. For each give a sentence or two about what it means. And which one resonates with you most?
The article

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Marketing Management: What are the frequency guidelines for pop-up ads

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