Warby parker business vision


Case Study:

Warby Parker's Business Vision

For this assignment you are to write a one to two page double spaced paper, using proper APA citations.

Answer the following Questions:

Questions 1. If you were writing a business plan for Warby Parker, what criti­cal risks and challenges would you mention? What are the busi­ness implications'of each risk or challenge?

Questions 2. Why would Warby Parker have eyeglass frames made in China but optical lenses made in America?

Questions 3. Do you agree with Warby Parker's decision to open show­rooms inside trendy boutiques in addition to operating on the Internet? Explain your answer.

EXTRA VIDEOS ON WARBY PARKER:

1. YouTube Video (approx 23 min) Featuring Warby Parker's , CEO on Disruption and Consumer Experience

https://www.youtube.com/watch?v=7BFLO6RTr9o

2) YouTube Video (approx 8 min) TODAY SHOW May 2, 2016 on Warby Parker's Success

The case is enclosed here, kindly review it:

Attachment:- Case 5.2.rar

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Business Management: Warby parker business vision
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