Social responsibility as efficient competitive strategy


Assess the likelihood of traditional corporations by using social responsibility as an efficient competitive strategy. Specify at least one way which a company with which you are familiar can use (or has used) social responsibility as a competitive strategy in the marketing of its products or services, supply chain, charitable activities, strategic investments, or operations. Assume that a company's profits reduce and rank-and-file worker's salaries are frozen. Take a position on whether or not the CEO has an ethical obligation to forego compensation. Support your response.

Note: In formulating your response, consider the CEO's stature as a leader. 

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Other Subject: Social responsibility as efficient competitive strategy
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