Putting customers before politics


Analyze the mini case study provided in the following one-page article:

Driggs, W., & Holland, R. (2014). Putting customers before politics BY WOODY DRIGGS AND ROB HOLLAND. Customer Relationship Management

Specifically, examine how the organizational culture changed within the company featured in the mini case study. Describe the organizational culture both before and after the change. Within your discussion, integrate concepts from the Unit I readings in your textbook as well as concepts. Apply the socio-cultural learning model to explain how the chief operating officer (COO) led the organization to change its culture. Your case study analysis must have a minimum of 3 pages and be in APA style.

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