I want assistance to get start with Segmentation, Targeting, and Positioning Paper.
Select an existing product (IPOD) from an existing organization.
420 word count. The product selected is IPOD
Q1. Examine the impact of purchasing trends on consumer behavior (e.g. globalization, cultural changes, and technology)
Q2. How these trends will affect the marketing of the selected product or service.
Please make use of APA format and cite references in text.