Scenario: Chase and I are looking at Publix's stock because we are both very wealthy stock market investors. We agree on the expected dividend Publix will be paying. Chase has come up with an ironclad formula for projecting future dividend growth. He has franchised this information and made over $50 million on the formula in the last four years. We also agree on the level of risk for the stock (I had to buy this formula from Chase). I hold my stock for two years because of my advancing age. Chase holds his stocks for 10 years (because he is younger).
The question is, should we or should we not pay the same price for the stock? Why or why not?