Prepare a change management and communication strategy


Assignment: Change Management Report

Length: 2000 Words.

Managing Change Report: develop a change management and communication strategy incorporating organisation development aims and activities, strategic planning activities, together with an integrated communication strategy.

The brief is to develop a comprehensive strategy to effectively communicate a major change in company direction. This change does involve some changes in senior management and additional staff will be inducted into the organisation.

You are to assume that the impending changes are known or feared resulting uncertainty and disruption within the workplace that may potentially affect employee morale, motivation and consequently productivity.

The strategy should cover these basic elements:

• Change management planning process within an organisational development model
• Organisational activities to be engaged - team building, survey/feedback, interventions or others
• Convergence of planning, organisational development and communication into a cohesive strategy
• Implementation tactics to be used and why?
• ‘Future-proofing' to sustain change and development for the organisation.

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

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Business Management: Prepare a change management and communication strategy
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