Problem: Why is it best for large organizations like Dish to use both PEST and Porter's 5 Forces analysis in helping its leaders to understand their particular external environment? Make sure you demonstrate understanding of both analytical processes in your discussion and give clear, Dish-related examples to support your arguments.
Second, describe how the information obtained from the organization's macro-level external analysis might be used by an organization like Dish in performing their SWOT analysis.
In short, what should an organization like Dish be doing to analyze the external environment at the macro-level and how does that overlap with the organization's micro-level analysis efforts? Make sure you provide well-reasoned and well supported arguments.
Allio, R. J., & Fahey, L. (2012). Joan magretta: What executives can learn from revisiting Michael Porter. Strategy & Leadership, 40(2), 5-10.
Dobbs, M. E. (2012). Porter's five forces in practice: Templates for firm and case analysis. Competition Forum, 10(1), 22-33.
Eskildson, L. E. (2010, Apr 08). 5* Michael Porter's five competitive forces (4/2010). McClatchy - Tribune Business News.
Mind tools (n.d.). PEST Analysis: Identifying "Big Picture" Opportunities and Threats. Retrieved from:
https://www.mindtools.com/pages/article/newTMC_09.htm
Agarwal, R., Grassl, W., & Pahl, J. (2012). Meta-SWOT: Introducing a new strategic planning tool. The Journal of Business Strategy, 33(2), 12-21.
Coman, A., & Ronen, B. (2009). Focused SWOT: diagnosing critical strengths and weaknesses. International Journal Of Production Research, 47(20), 5677-5689.
Crilly, D. (2012). STAKEHOLDERS: THREAT OR OPPORTUNITY. Business Strategy Review, 23(4), 59-61.
Helms, M. M., & Nixon, J. (2010). Exploring SWOT analysis - where are we now? Journal of Strategy and Management, 3(3), 215-251.