Obtaining and maintaining audience engagement


The given case study was presented by a student:

Question: Describe how you would build rapport with your audience in a business presentation. What motivational strategies have you used in the past that were successful or what strategies have you seen speakers use that were effective?

This solution provides several strategies for presenters to utilize in obtaining and maintaining audience engagement. The basis is to build rapport; entice the audience to make a personal connection in how the presentation content will impact them. In the business context, this may be achieved through visual stimulation such as videos or audio with songs or sound effects. With many examples provided, the solution thoroughly addresses how to ensure a business presentation is well-received.

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Other Management: Obtaining and maintaining audience engagement
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