Make use of Michigan State University's Market Potential Index (https://globaledge.msu.edu/mpi/2014) for this report. This index focuses mostly on various aspects of the size or growth of the consumer market in each country which should provide some valuable information to use in making your recommendation. But don't rely just on this index. Do some additional research on factors that you think make your country (Columbia) an attractive or unattractive market for an American company answering these questions:
Problem 1. What are the positive aspects of your country that would make it an attractive market for an American corporation and their market potentials?
Problem 2. What are the negative aspects of your country that would make it an attractive market for an American corporation and their market potentials?
Problem 3. Overall what is your recommendation for the American company that hired you to write this report? Do the positives outweigh the negatives? Or vice versa? Explain your reasoning.