How does elberses theory on blockbuster media


Assignment:

Please read Baldwin, et al., and the following article. Both can be found in this Reading and Resources.

Why blockbusters are taking over the arts The Boston Globe October 13, 2013

https://www.bostonglobe.com/ideas/2013/10/12/why-blockbusters-are-taking-over-arts/qsR6F655s2G4RfzEXq2pVM/story.html

Please answer the following:

1. How does Elberse's theory on blockbuster media reflect the idea of cultural imperialism?

2. What implications do trends in the way media companies promote and distribute products have for global media?

250 Words Minimum

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