How could sales force automation affect salesperson


1. How can Internet technologies be involved in improving a process in one of the functions of business? Choose one example and evaluate its business value.

2. What are several e-business applications that you might recommend to a small company to help it survive and succeed in challenging economic times? Why?

3. How could sales force automation affect salesperson productivity, marketing management, and competitive advantage?

4. Should every company become a customer-focused business? Why or why not?

5. How can the problem of overenthusiastic demand forecasts in supply chain planning be avoided?

6. Should companies install e-business software suites or "best of breed" e-business software components? Why?

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