Project Assignment: Business Intelligence and Data Mining
Project Description
In this project, groups (three students) will choose a company that use Business Intelligence to help decision making (Decision making at any level of the company; managerial, executive, operational etc.). You may also choose a company which is currently not using Business Intelligence (discuss with the lecturer before you go ahead with suchcompany). You are strongly advice to choose a small company because of time limitation of the project (one semester).
Figure 1 below is a general Business Intelligence Strategy which summarizes what you show, for a business, the strategy that is to be followed when critically analysing a business from a Business Intelligence point of view.
The objectives of the project are:
1- To understand the company's weaknesses. You have ensure, if the company uses BI how, why and what it is used for. In other words, how the company benefits from its BI system for its decision making process.
2- To critically analyse the company's data and the statistical methods used, are they using data mining or any other technique to mine the data?
3- Toprovide recommendations and improvements. In this part of your project you have to rely on your topics of study during the semester to provide a list of recommendations and/or improvement to the current system at the company.
Based on the above descriptions, what you have to do and what are the deliverables are:
1- You have to choose a small company
2- Find out the BI system used to help in decision making.
3- Do an analysis on the use of the BI system, its use, who it supports, and how it is working
4- Choose only one level of supported users of the BI system, for example manager's level or operational staff level etc.
5- Clearly describe the use of the BI at the level in (4) and the reports produced.
6- Find out if Data Mining is a technique used along with the BI system or any other mining technique.
7- Give examples from the databases uses in the company by the BI system
8- Find out any issues or problems in the current BI system.
9- Report on these issues and problems
10- Provide your own recommendations to ensure better BI system and better decision making. Support your recommendation by evidence.
11- Your project should not exceed 3500 words.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.
Attachment:- Figure-Business-Intelligence-strategy.rar