Evaluate in-n-outs performance retain to customers


Questions for Discussion

1. Descnbe In-N-Out in terms of the vauo It provides or customers.

2. Evaluate In-N-Outs performance retain to customer expec¬tations. What is the outcome of this process?

3. Do you Mink In-N-Out should adopt a high-grown strategy? Why or why not?

4. With so many customers drawn in to In-N-Outs sno-change" phRosophy, why don't more buyer chains follow sun?

Attachment:- in-n-out_case.rar

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Marketing Management: Evaluate in-n-outs performance retain to customers
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