Edward bernays on propaganda and public relations


Task: Can you please assist me with the following questions in this article and video. Below is the link for the article and the link for the YouTube video.

Q1. Read the article entitled Free Publicity: Worth Its Weight in Gold - https://aboutpublicrelations.net/ucsimon1.htm and list at least three of the ideas presented by the author for obtaining free publicity. Give a current example of each. How effective do you think these techniques are in creating awareness and influencing public perception?

Q2. Watch the following video, found below: "Edward Bernays on Propaganda & Public Relations." Respond to the questions: What publicity stunt helped launch the era of women smokers? Do you think the plan was ethical? What other PR techniques could he have used? This is the video From YouTube at - https://www.youtube.com/watch?v=V0OrT-8gXMs

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