Essay Assignment: MARKETING PLAN
Imagine that you are pitching your hypothetical product- or service-based company's marketing plan to the Shark Tank Team for possible investment. Use a tablet, smartphone, laptop, desktop, or traditional video recorder to record a three- to five-minute dynamic video, in which you present your full marketing plan from Assignments 1, 2, and 3.
Tips to prepare for your video:(You do not have to do the video, I need the content of what is to be said for the video written out). (ROUGHLY 4 PAGES)
Create note cards
Practice in front of a mirror and / or friends
Review materials thoroughly
Create a two- to five-minute video presentation in which you:
Present the major points of your marketing plan.
Project your voice in order to clearly convey your ideas.
Present in a professional manner.
Use technology (e.g., audio quality, video quality, naming conventions) to convey ideas.
Use voice inflection and proper grammar.
The specific course learning outcomes associated with this assignment are:
3. Create an effective marketing plan.
a. Develop recommendations based on market analysis and strategy.
b. Develop strategies to assess performance and achieve marketing goals.
c. Develop dynamic strategies for competing.
d. Develop branding strategies for new products or services.
e. Develop pricing strategies and distribution channels for products or services.
f. Develop a fully integrated marketing communications plan for products or services.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.