Develop an organizational mission statement and forecast

Question

Develop a 12- to14-page marketing plan (not including the title and reference pages, charts and/or graphs) for any product of your choice.

Your marketing plan must:

Analyze the specific marketplace situation in detail, including organizational strengths, weaknesses, environmental opportunities, and threats (SWOT analysis).

Develop an organizational mission statement, and forecast performance goals using your situational analysis.

Design a marketing strategy based upon your objectives.

Create an appropriate integrated marketing mix, which will include your ability to effectively appeal to the specific market segments you will be targeting.

Develop a written summary and specific recommendations for the implementation of your plan.

Answer 1

See the below assignment and read it carefully Expand a 12 to 14-page marketing plan (not as well as the title and reference pages, charts and/or graphs) for any product of your choice. Your marketing plan must: • Examine the exact marketplace condition in feature, including organizational strengths, weaknesses, environmental opportunities, and threats (SWOT analysis). • Extend an organizational mission statement, and forecast performance goals using your situational analysis. • Intend a marketing strategy based upon your objectives. • Create a suitable integrated marketing mix, which will comprise your ability to effectively appeal to the specific market segments you will be targeting. • Expand written summary and exact recommendations for the implementation of your plan.