Develop a schedule for introducing a new product
1. You just have been instructed to develop a schedule for introducing a new product into the marketplace. Below are the elements that must appear in your schedule. Arrange these elements into work breakdown structure (down through level 3), and then draw the arrow diagram. You may feel free to add additional topics as necessary.
Production layout Review plant costs
Market testing Select distributors
Analyze selling cost Lay out artwork
Analyze customer reactions Approve artwork
Storage and shipping cost Introduce at trade show
Select salespeople Distribute to salespeople
Train salespeople Establish billing procedure
Train distributors Establish credit procedure
Literature to salespeople Revise cost of production
Literature to distributors Revise selling cost
Print literature Approvals*
Sales promotions Review meetings*
Sales manual Final specifications
Trade advertising Material requisitions