Activity: Poster Presentation
1. Develop a Poster or model for a new product you would like to introduce in the market. (Handmade and Eco friendly products are preferred)
2. Posters must conform to the following requirements Maximum dimensions = 4 ft. X 4 ft. (1.219 m X 1.219 m)
a. Font size must be readable from a distance. Recommended font sizes are
b. 44 pt for headers
c. 38-40 pt for body text
d. 18-24 pt for captions beneath figures
e. 18 pt for references
3. Poster should elaboratse the following
a. Description and Picture of the product
b. Brand Name
c. Marketing Mix Variables
d. SWOT
e. Target Customer
4. Instructions:
a. Each group should have S members.
b. Each member should actively participate.
c. Grading will be based on group performance.
d. Teams may use of Visual Aids also.
e. Venue - Multipurpose hall
5. Best product will be selected based on student poster evaluation form.
6. Best product will have an opportunity to present on Project Day.