Determine how consumers make economic decisions


You have been asked to assist your organization's marketing department to better understand how consumers make economic decisions.

Develop a 12- to 15-slide Microsoft® PowerPoint® presentation to be presented to the Marketing Department that addresses the following.

Explain the following in your presentation:

• The impact the theory of consumer choice has on:

• Demand curves

• Higher wages

• Higher interest rates

• The role asymmetric information has in many economic transactions

• The Condorcet Paradox and Arrow's Impossibility Theorem in the political economy

• People not being rational in behavior economics

Cite a minimum of 3 peer-reviewed sources not including your textbook.

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Microeconomics: Determine how consumers make economic decisions
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