Statement
Design the distribution policy for broadcast rights in Spain for a boxing event held overseas, analyzing its pros and cons and arguing for the decisions made based on the developer or agency's point of view in order to maximize exposure and resulting revenue, selecting:
Analyze distribution possibilities by channel.
Decide on the adequate channel to optimize revenue.
Analyze the various segmentation possibilities for audiovisual rights.
Objectives
The learning objectives to be achieved in this activity are the following:
Design the distribution policy for an event''s broadcast policy.
Define the various rights packages.
Optimize use in the various platforms.