Problem: Need to explain the importance of customer service and customer support in an e-business and discuss some of the strategies businesses can use in creating customer service, customer support levels and customer relationship management (3 pages).
Points should include:
-the life time value of a customer
-FAQ's
-tailor programs
-customization
-handling returns
-shopping cart
-ease of use
-security
-call centers
-24/7/365 feedback