Analyzing the elasticity of demand


Case Scenario:

From the scenario for Katrina's Candies, examine the procedure Herb will use to estimate the demand model developed in the scenario.

1. Analyze the elasticity of demand for products within the selected industry relevant to Katrina's Candies. Determine the factors involved in making decisions about pricing these products that you believe to be the most influential.

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Business Management: Analyzing the elasticity of demand
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